Dark Summer

24/05/ 2015, 6:49 pm Local Design, Rimma Romano 3

Good news come with Rimma Romano‘s 4th collection as this time it includes a capsule collection for guys (and their babies).
Romano’s debut men’s collection offers the designer’s unique style: basic‪, dark and precised with an effortless style. Shorts with dee‪p pockets, skinny ‬jeans next to tailored trousers‪ and oversize black and white t-shirts‪ – the perfect way to deal with the coming Tel Avivian summer.

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Photography by Jan Cohen

Omtura’s New Craft

18/05/ 2015, 7:29 pm Accessories, bags, Omtura 4

Beautiful darkness rules the world of OMTURA, an artisan handbags brand led by Tel Avivian designer Anton Edelshtein. OMTURA continues its evolution this coming Spring-Summer 2016 season by adding strong feminine touch to its collection. These shapes add a new dimension to the existing rough-minimalistic aesthetic of OMTURA’s recognized style.

OMTURA-SS16-CAMP-2For this season’s campaign Edelshtein searched for a model that embodies the brand – a real, powerful woman that is true to herself, with an interesting personality and life story.
The model he chose, Yam Matoki, fit all of these criteria and inspired him with her authenticity, intelligence and personal strength despite her physical disabilities. The campaign is an extension of the collection, another angle of OMTURA’s aesthetic.


Photography: Marina Moshkovich Chris
Models: Yam Matoki, Nir Kain
Assistant: Nadav Kain

Labour of Love

30/04/ 2015, 9:14 pm Israeli Fashion, Tali Kushnir 11

Tali Kushnir is a central junction for the Tel Aviv fashion scene. She is a passionate collector who owns a remarkable fashion archive (with rare pieces from the iconic Maskit and other brands), she owned the legendary vintage shop “The Underground” (closed in 2012) and until recently she was a personal assistant to prolific Israeli designer Dorin Frankfurt, who became her mentor.
Combining her experience and passion Kushnir has devoted the recent year to create her own path in the fashion industry. Her debut collection “Blue Collar” is influenced by workwear silhouettes from various periods in history. The collection is unisex and will not change every season. The idea is to create wearable cloths that can fit all year, every season. The first capsule collection will be joined, throughout the year, with more complementing pieces.

In addition the collection is a result of an in-depth cultural research into two artistic styles: social realism and socialist realism (both have resemblance to each other in style but utterly different in ideology). You can see samples of Kushnir’s inspiration board in the tumblr account dedicated to the collection and feel the artistic influence in the photos of the collection, taken by Berlin based photographer Izabela Mac Van.

mac_van_kushnir_07 mac_van_kushnir_13 mac_van_kushnir_14  mac_van_kushnir_16 mac_van_kushnir_17 mac_van_kushnir_21
Photographer: Izabela Mac Van
Make up: Ayelet Shimoni
Models: Shiri Goren, Yoav Hirsch

Good luck T.K!


The French Connection

17/03/ 2015, 10:14 pm HOMECORE, Menswear 4

A new wave of French invasion is coming to town and it involves art, design, music and fashion. This coalition of French talents is organized under the label of Israël Abou and will launch its new (temporary) space in Neve Tzedek on Thursday evening (19.3).

static1.squarespace.comFor two weeks the label will expose its artists with a unique program of art installations, design exhibitions and special performances. Special focus will be given to the introduction of HOMECORE, a Parisian menswear brand, making its first steps in Israel.

Artist Gregory Abou, the initiator of this project, has chosen to present HOMECORE’s Spring/Summer 2015 collection during the event. Designer Alexandre Guarneri, who is behind this Parisian casual wear brand, is expected to join the cultural invasion and to conduct unique styling sessions during March 26th to 28th.

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For more details about dates, location and content: www.israelabou.com

Blue Boy

4/03/ 2015, 12:02 pm H&M, Tamar Karaven 4

Blue is the true color of Tel Aviv, the sky, the sea and this blueish denim story by local photographer and stylist Tamar Karavan, featuring hottest actor around Michael Aloni.
All clothes by H&M.
Have a blue day!

Hair and makeup: Dan Michaeli

photographer assistant: Assaf for DNA Studio

Styling assistant: Tamar Choen Ben Gal

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