Fashion

The Gucci Fighters

by Eyal de Leeuw | 03.12.15

itaydorogucci1
Itai Doron
is an accomplished Israeli photographer, who resides in London and is the Course Director of Fashion Photography at The London College of Fashion. Doron’s unique visual language and impressive oeuvre brought him a recent invitation to create a special fashion production for Numéro Homme Berlin, featuring Gucci’s new menswear collection.

itaydorogucci6

In order to subvert the general aesthetic which is currently associated with Gucci, under the helm of creative director Alessandro Michele, Doron’s cast is made entirely of cage fighters and boxers.
The majority are East Europeans that he already has worked with in his art work. The only British one is Alex Reid, who at 40 is as famous for his cage fighting as he is for dating glam models and having a penchant for cross dressing (his alter ego is called Roxanne).

itaydorogucci7

The shoot was styled by Benjamin Kirchhoff of Meadham Kirchhoff and together with Doron’s special interpretation of the collection the impact of those portraits is powerful and immersive.

numero_homme_0415_cover_FINAL_gucci
itaydorogucci3

itaydorogucci8

itaydorogucci4

itaydorogucci2

Follow Itai Doron on instagram.

tags:

the latest

Fashion

Holy Work

by Eyal de Leeuw Read more
Fashion

Keepers of the Lost Dress

by Eyal de Leeuw Read more
Design

In Search of Lost Time

by Eyal de Leeuw Read more

write a comment

*

Designed by Natasha Boguslavsky |
development by tipoos